Mile - Micro Lending
About the project
Mile is a micro-lending service added to an existing Fintech app. A microloan is a small loan typically for financing small business owners and entrepreneurial projects, especially in developing regions.
Details
UX design
Client Region: Ghana, Africa
Project work
Year: 2022-2023
Design Process: Google Sprint
Background
The Users
Small Business Owners
People with Low or No Credit Rating
Starting and growing new businesses is crucial to the health of any economy, and entrepreneurs across Africa are eager to take advantage of the opportunities available to them. When properly harnessed, microfinance offers a variety of benefits to the African people. Foremost, microfinance initiatives can effectively address material poverty, the physical deprivation of goods, services, and the income to attain them.
Micro loans are an important source of financing for small businesses because they are typically easier to obtain than traditional bank loans. They can also be used to finance businesses that may not be eligible for traditional bank financing. micro loans can help small businesses grow and create jobs
Africa’s economy faces economic challenges with a high unemployment rate and negative growth, consumers may find it hard to repay existing credit obligations hence people face 0 to low credit ratings.
About Mile
Get a Micro Loan in just 6 steps
Mile is a simple digital solution offered to the people of Africa to avail of small loans.
What does Mile offer?
Mile is a simple mobile app service that can be used by anyone.
The loan amount is instantly transferred to the customer's account or wallet.
The loan amount can be as low as $100.
An interactive experience with proper user support.
My Role
I worked as a Senior UX Designer and led the entire UX process, the team and the development hand-off for this project.
My Work Activities
Gather Requirements
Research
Ideate
Create
Test & Validate
Design Hand-off
The idea in action
This video shows the end-to-end journey created for the micro loan application.
The application process has below 6 steps in the user's journey :
1.Basic details
2.Product selection
3.Documents upload
4.Review Application
5.Loan Agreement
6.Loan Disbursement
The Idea
Let’s talk?
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